Journal of marketing management文章索引

期刊名：Journal of marketing management

缩写：

ISSN：0267-257X

e-ISSN：1472-1376

IF/分区：3.0/Q2

共收录本刊相关文章索引2023条

Future trends in physical distribution 1 [0.03%]

Jobson, R. Jobson

Journal of Marketing Management. 1985;1(1-2):139-143. DOI:10.1080/0267257X.1985.9963981 1985

Critical innovation characteristics influencing the acceptability of a new pharmaceutical product format [0.03%]

Jaakkola, Elina; Renko, Maija Jaakkola

Journal of Marketing Management. 2007;23(3-4):327-346. DOI:10.1362/026725707X196404 2007

Book reviews [0.03%]

Crosbie, John E.; Lowe, Andy; Foxall et al. Crosbie et al.

Journal of Marketing Management. 1989;5(2):235-240. DOI:10.1080/0267257X.1989.9964101 1989

Unpacking celebrity brands through unpaid market communications [0.03%]

Davies, Fiona; Slater, Stephanie Davies

Journal of Marketing Management. 2015;31(5-6):665-684. DOI:10.1080/0267257X.2014.1000941 2015

Boxing up or Boxed in?: A Short History of the Boston Consulting Group Share/ Growth Matrix [0.03%]

Morrison, Alan; Wensley, Robin Morrison

Journal of Marketing Management. 1991;7(2):105-129. DOI:10.1080/0267257x.1991.9964145 1991

Evaluating alternative research paradigms: A market‐oriented framework [0.03%]

Marsden, David; Littler, Dale Marsden

Journal of Marketing Management. 1996;12(7):645-655. DOI:10.1080/0267257x.1996.9964442 1996

Group discussions: A misunderstood technique [0.03%]

Fahad, G. A. Fahad

Journal of Marketing Management. 1986;1(3):315-327. DOI:10.1080/0267257X.1986.9963993 1986

What are the Excellent Companies? [0.03%]

Doyle, Peter Doyle

Journal of Marketing Management. 1992;8(2):101-116. DOI:10.1080/0267257X.1992.9964183 1992

Construction of silence on issues of sustainability through branding in the fashion market [0.03%]

Solér, Cecilia; Baeza, Julia; Svärd et al. Solér et al.

Journal of Marketing Management. 2015;31(1-2):219-246. DOI:10.1080/0267257X.2014.977331 2015

Brands and religious labels: a spillover perspective [0.03%]

Rauschnabel, Philipp A.; Herz, Marc; Schlegelmilch et al. Rauschnabel et al.

Journal of Marketing Management. 2015;31(11-12):1285-1309. DOI:10.1080/0267257x.2015.1013489 2015