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期刊名：Psychology & marketing

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ISSN：0742-6046

e-ISSN：1520-6793

IF/分区：9.1/Q1

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共收录本刊相关文章索引1311条
Clinical Trial Case Reports Meta-Analysis RCT Review Systematic Review
Classical Article Case Reports Clinical Study Clinical Trial Clinical Trial Protocol Comment Comparative Study Editorial Guideline Letter Meta-Analysis Multicenter Study Observational Study Randomized Controlled Trial Review Systematic Review
Metaphor as a method in the domain of marketing [0.03%]
Joep P. Cornelissen Joep P. Cornelissen
Psychology & marketing. 2003;20(3):209-225. DOI:10.1002/mar.10068 2003
Interrelationships and distinct effects of internal reference prices on perceived expensiveness and demand [0.03%]
Ellen Garbarino; Robert Slonim Ellen Garbarino; Robert Slonim
Psychology & marketing. 2003;20(3):227-248. DOI:10.1002/mar.10069 2003
The influence of gender on mood effects in advertising [0.03%]
Brett A. S. Martin Brett A. S. Martin
Psychology & marketing. 2003;20(3):249-273. DOI:10.1002/mar.10070 2003
Nostalgia for early experience as a determinant of consumer preferences [0.03%]
Robert M. Schindler; Morris B. Holbrook Robert M. Schindler; Morris B. Holbrook
Psychology & marketing. 2003;20(4):275-302. DOI:10.1002/mar.10074 2003
Bidding behavior at the auction [0.03%]
Christy L. Johns; Judith L. Zaichkowsky Christy L. Johns; Judith L. Zaichkowsky
Psychology & marketing. 2003;20(4):303-322. DOI:10.1002/mar.10075 2003
A conceptual model of perceived customer value in e-commerce: A preliminary investigation [0.03%]
Zhan Chen; Alan J. Dubinsky Zhan Chen; Alan J. Dubinsky
Psychology & marketing. 2003;20(4):323-347. DOI:10.1002/mar.10076 2003
The effects of structural and grammatical variables on persuasion: An elaboration likelihood model perspective [0.03%]
Charles S. Areni Charles S. Areni
Psychology & marketing. 2003;20(4):349-375. DOI:10.1002/mar.10077 2003
Radon: Appealing to our fears [0.03%]
Michael S. LaTour; John F. Tanner Jr. Michael S. LaTour; John F. Tanner Jr.
Psychology & marketing. 2003;20(5):377-394. DOI:10.1002/mar.10078 2003
The effects of interaction on consumers' attitudes in focus groups [0.03%]
Terry Bristol; Edward F. Fern Terry Bristol; Edward F. Fern
Psychology & marketing. 2003;20(5):433-454. DOI:10.1002/mar.10080 2003
A scale for measuring store personality [0.03%]
Alain d'Astous; Mélanie Lévesque Alain d'Astous; Mélanie Lévesque
Psychology & marketing. 2003;20(5):455-469. DOI:10.1002/mar.10081 2003