Time, Uncertainty and the Expectancy Experience: An Interpretive Exploration of Consumption and Impending Motherhood [0.03%]
Carrigan, Marylyn; Szmigin, Isabelle
Carrigan
Grougiou, Vassiliki; Pettigrew, Simone
Grougiou
How to create an influential anthropomorphic mascot: Literary musings on marketing, make-believe, and meerkats [0.03%]
Patterson, Anthony; Khogeer, Yusra; Hodgson et al.
Patterson et al.
Kamins, Michael A.; Alpert, Frank H.; Perner et al.
Kamins et al.
Lawlor, Margaret-Anne; Prothero, Andrea
Lawlor
Are consumers what they consume? - Linking lifestyle segmentation to product attributes: an exploratory study of the Chinese mobile phone market [0.03%]
Zhu, Hengyuan; Wang, Qing; Yan et al.
Zhu et al.
Brownlie, Douglas
Brownlie
Christodoulides, George; Michaelidou, Nina
Christodoulides
Research Expectations at Business Schools: Responding to Changing Business Education Pressures [0.03%]
Martínez, Zaida L.; Toyne, Brian; Menger et al.
Martínez et al.