Journal of marketing management文章索引

期刊名：Journal of marketing management

缩写：

ISSN：0267-257X

e-ISSN：1472-1376

IF/分区：3.0/Q2

共收录本刊相关文章索引2023条

Cluster analysis [0.03%]

Saunders, John Saunders

Journal of Marketing Management. 1994;10(1-3):13-28. DOI:10.1080/0267257X.1994.9964257 1994

The role of desire in understanding intentions to drink responsibly: an application of the Model of Goal-Directed Behaviour [0.03%]

Fry, Marie-Louise; Drennan, Judy; Previte et al. Fry et al.

Journal of Marketing Management. 2014;30(5-6):551-570. DOI:10.1080/0267257X.2013.875931 2014

Designing a Web-Driven Retail Marketing Simulation [0.03%]

Pal, John; Stubbs, Mark; Lee et al. Pal et al.

Journal of Marketing Management. 2005;21(7-8):835-858. DOI:10.1362/026725705774538435 2005

Internal Marketing in the UK Retail Banking Sector: Rhetoric or Reality [0.03%]

Papasolomou-Doukakis, Ioanna Papasolomou-Doukakis

Journal of Marketing Management. 2003;19(1-2):197-224. DOI:10.1080/0267257X.2003.9728207 2003

People Who Complain about Advertising: The Aficionados, Guardians, Activists and Seekers [0.03%]

Volkov, Michael; Harker, Michael; Harker et al. Volkov et al.

Journal of Marketing Management. 2006;22(3-4):379-405. DOI:10.1362/026725706776861154 2006

Balancing acts: Managing employees and reputation in social media [0.03%]

Rokka, Joonas; Karlsson, Katariina; Tienari et al. Rokka et al.

Journal of Marketing Management. 2014;30(7-8):802-827. DOI:10.1080/0267257X.2013.813577 2014

Rebranding a federation: Insights from the UK co-operative movement [0.03%]

Calderwood, Eric; Freathy, Paul Calderwood

Journal of Marketing Management. 2014;30(1-2):90-116. DOI:10.1080/0267257X.2013.810167 2014

Digital Content Marketing: A Literature Synthesis [0.03%]

Koiso-Kanttila, Nina Koiso-Kanttila

Journal of Marketing Management. 2004;20(1-2):45-65. DOI:10.1362/026725704773041122 2004

Discriminant Analysis of Consumer Interest in Buying Locally Produced Foods [0.03%]

Tregear, Angela; Ness, Mitchell Tregear

Journal of Marketing Management. 2005;21(1-2):19-35. DOI:10.1362/0267257053166811 2005

The Interactive Effects of Strategic Marketing Planning and Performance: A Neural Network Analysis [0.03%]

Phillips, Paul A.; Davies, Fiona M.; Moutinho et al. Phillips et al.

Journal of Marketing Management. 2001;17(1-2):159-182. DOI:10.1362/0267257012571438 2001