Psychology & marketing. 2001;18(2):87-94. doi: 10.1002/1520-6793(200102)18:2<87::aid-mar1000>3.0.co;2-l Q19.12025
Editorial: The passionate embrace—consumer response to sponsorship
DOI: 10.1002/1520-6793(200102)18:2<87::aid-mar1000>3.0.co;2-l
摘要
Psychology & marketing. 2001;18(2):87-94. doi: 10.1002/1520-6793(200102)18:2<87::aid-mar1000>3.0.co;2-l Q19.12025
DOI: 10.1002/1520-6793(200102)18:2<87::aid-mar1000>3.0.co;2-l
摘要