Psychology & marketing. 2001;18(2):145-165. doi: 10.1002/1520-6793(200102)18:2<145::aid-mar1003>3.0.co;2-t Q19.12025
Social identity effects in a belief–attitude–intentions hierarchy: Implications for corporate sponsorship
DOI: 10.1002/1520-6793(200102)18:2<145::aid-mar1003>3.0.co;2-t
摘要

