Journal of interactive marketing. 1998;12(3):32-45. doi: 10.1002/(sici)1520-6653(199822)12:3<32::aid-dir4>3.0.co;2-y Q16.42025
Using attitudinal and descriptive database information to understand interactive buyer-seller relationships
利用态度性和描述性数据库信息,以理解互动的买卖双方关系
DOI: 10.1002/(sici)1520-6653(199822)12:3<32::aid-dir4>3.0.co;2-y
摘要
