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期刊名：Psychology & marketing

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ISSN：0742-6046

e-ISSN：1520-6793

IF/分区：9.1/Q1

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共收录本刊相关文章索引1311条
Clinical Trial Case Reports Meta-Analysis RCT Review Systematic Review
Classical Article Case Reports Clinical Study Clinical Trial Clinical Trial Protocol Comment Comparative Study Editorial Guideline Letter Meta-Analysis Multicenter Study Observational Study Randomized Controlled Trial Review Systematic Review
Masthead [0.03%]
Psychology & marketing. 1991;8(1):0-0. DOI:10.1002/mar.4220080101 1991
Advertisement pacing and the learning of marketing information by the elderly [0.03%]
Elizabeth E. Ensley; William M. Pride Elizabeth E. Ensley; William M. Pride
Psychology & marketing. 1991;8(1):1-20. DOI:10.1002/mar.4220080102 1991
Purchases and complaints: A logit-model analysis [0.03%]
Kjell Grønhaug; Olav Kvitastein Kjell Grønhaug; Olav Kvitastein
Psychology & marketing. 1991;8(1):21-35. DOI:10.1002/mar.4220080103 1991
Using rank values as an interval scale [0.03%]
Grahame R. Dowling; David F. Midgley Grahame R. Dowling; David F. Midgley
Psychology & marketing. 1991;8(1):37-41. DOI:10.1002/mar.4220080104 1991
Scarcity effects on value: A quantitative review of the commodity theory literature [0.03%]
Dr. Michael Lynn Dr. Michael Lynn
Psychology & marketing. 1991;8(1):43-57. DOI:10.1002/mar.4220080105 1991
The impact of moods generated by television programs on responses to advertising [0.03%]
Mahima Mathur; Amitava Chattopadhyay Mahima Mathur; Amitava Chattopadhyay
Psychology & marketing. 1991;8(1):59-77. DOI:10.1002/mar.4220080106 1991
Masthead [0.03%]
Psychology & marketing. 1991;8(2):0-0. DOI:10.1002/mar.4220080201 1991
Fanatic consumer behavior: Athletics as a consumption experience [0.03%]
Ronald Paul Hill; Harold Robinson Ronald Paul Hill; Harold Robinson
Psychology & marketing. 1991;8(2):79-99. DOI:10.1002/mar.4220080202 1991
The golden section [0.03%]
Ayn E. Crowley Ayn E. Crowley
Psychology & marketing. 1991;8(2):101-116. DOI:10.1002/mar.4220080203 1991
TV advertising of OTC medicines and its effects on child viewers [0.03%]
Eliot J. Butter; Kim Bartlett Weikel; Victoria Otto; Kim P. Wright; Greg Deinzer Eliot J. Butter; Kim Bartlett Weikel; Victoria Otto; Kim P. Wright; Greg Deinzer
Psychology & marketing. 1991;8(2):117-128. DOI:10.1002/mar.4220080204 1991