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期刊名：Psychology & marketing

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ISSN：0742-6046

e-ISSN：1520-6793

IF/分区：9.1/Q1

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共收录本刊相关文章索引1311条
Clinical Trial Case Reports Meta-Analysis RCT Review Systematic Review
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Materialism and its relationship to individual values [0.03%]
William E. Kilbourne; Mary C. LaForge William E. Kilbourne; Mary C. LaForge
Psychology & marketing. 2010;27(8):780-798. DOI:10.1002/mar.20357 2010
Linking trust to use intention for technology-enabled bank channels: The role of trusting intentions [0.03%]
Sergios Dimitriadis; Nikolaos Kyrezis Sergios Dimitriadis; Nikolaos Kyrezis
Psychology & marketing. 2010;27(8):799-820. DOI:10.1002/mar.20358 2010
Consumers' identification and beyond: Attraction, reverence, and escapism in the evaluation of films [0.03%]
Michela Addis; Morris B. Holbrook Michela Addis; Morris B. Holbrook
Psychology & marketing. 2010;27(9):821-845. DOI:10.1002/mar.20359 2010
The impact of product knowledge on consumer product memory and evaluation in the competitive ad context: The item-specific-relational perspective [0.03%]
Byung-Kwan Lee; Wei-Na Lee Byung-Kwan Lee; Wei-Na Lee
Psychology & marketing. 2011;28(4):360-387. DOI:10.1002/mar.20360 2011
Pricing strategy and the formation and evolution of reference price perceptions in new product categories [0.03%]
Ben Lowe; Frank Alpert Ben Lowe; Frank Alpert
Psychology & marketing. 2010;27(9):846-873. DOI:10.1002/mar.20361 2010
Perceived ease of use in prior e-commerce experiences: A hierarchical model for its motivational antecedents [0.03%]
Tao Sun; Zixue Tai; Ke-Chuan Tsai Tao Sun; Zixue Tai; Ke-Chuan Tsai
Psychology & marketing. 2010;27(9):874-886. DOI:10.1002/mar.20362 2010
Consumers' intentions to remain loyal to online reputation systems [0.03%]
Hui-Chih Wang; Her-Sen Doong; Gordon R. Foxall Hui-Chih Wang; Her-Sen Doong; Gordon R. Foxall
Psychology & marketing. 2010;27(9):887-897. DOI:10.1002/mar.20363 2010
Do they buy for their dogs the way they buy for themselves? [0.03%]
Goitom Tesfom; Nancy Birch Goitom Tesfom; Nancy Birch
Psychology & marketing. 2010;27(9):898-912. DOI:10.1002/mar.20364 2010
Introduction to the special issue: Implicit measures of consumer response—the search for the Holy Grail of marketing research [0.03%]
Jeffrey S. Nevid Jeffrey S. Nevid
Psychology & marketing. 2010;27(10):913-920. DOI:10.1002/mar.20365 2010
Implicit measures of consumer cognition: A review [0.03%]
Claudiu V. Dimofte Claudiu V. Dimofte
Psychology & marketing. 2010;27(10):921-937. DOI:10.1002/mar.20366 2010