International Journal of Electronic Commerce. 2014;19(1):163-189. doi: 10.2753/jec1086-4415190105 Q24.22024

Understanding the Determinants of Consumers' Switching Intentions in a Standards War

理解标准战争中消费者转换意愿的决定因素

DOI: 10.2753/jec1086-4415190105

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