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Psychology & marketing. 2009;26(3):213-228. doi: 10.1002/mar.20270 Q19.12025

The effect of choice complexity on perception of time spent choosing: When choice takes longer but feels shorter

Barbara Fasolo; Floriana A. Carmeci; Raffaella Misuraca

DOI: 10.1002/mar.20270

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期刊名:Psychology & marketing

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ISSN:0742-6046

e-ISSN:1520-6793

IF/分区:9.1/Q1

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The effect of choice complexity on perception of time spent choosing: When choice takes longer but feels shorter