Agribusiness. 1999;15(4):485-500. doi: 10.1002/(sici)1520-6297(199923)15:4<485::aid-agr5>3.0.co;2-8 Q22.42025
On improving econometric analyses of generic advertising impacts
DOI: 10.1002/(sici)1520-6297(199923)15:4<485::aid-agr5>3.0.co;2-8
摘要
Agribusiness. 1999;15(4):485-500. doi: 10.1002/(sici)1520-6297(199923)15:4<485::aid-agr5>3.0.co;2-8 Q22.42025
DOI: 10.1002/(sici)1520-6297(199923)15:4<485::aid-agr5>3.0.co;2-8
摘要